A scrappy, genuine visual system for images submitted by Pixel owners.

A wearable Single Ladies campaign with Beyoncé, built from fan-submitted frames.

Retail motion graphics conveying that skin responds constantly to its environment.

An icon system and brand design for Tylenol's online retail platform.

A community-commerce platform — one identity, one storefront, many members.

A location-based marketplace for street finds, built on the Universal Commerce Protocol.

Log pain levels, symptoms, and patterns over time — privately, with insight.

Lucian's ancient ghost stories, retold as a slow, atmospheric web piece.

A calm news reader with AI summaries, in the browser and beside every article.

A quiet, editorial site for a studio designing interiors across physical and digital.

A living journal of visual references, growing at references.rafacastello.com.

A responsive campaign site advancing mobility around the globe, across every screen.

An interactive universe of tiny worlds orbiting a smiling Coke sun.

Magazine spreads and infographics for the Hospital for Special Surgery.

Product storytelling for the iO series — heroes, features, and shop pages.